The date is Sept 10th 2011. It’s 9:00pm and I’m parked in a Wal-Mart parking lot trying desperately to not look suspicious of casing the joint. The purpose of my observation is to observe how many people are entering this Wal-Mart in a 30 minute span from 8:30pm-9:00pm. I felt with the sun going down earlier now and it being a Saturday night that it would be interesting to find out how many people enters the store alone and how many are enter the store accompanied by one or more individuals.

I was rather surprised to discover in my findings that there were almost an equal amount of people entering the store alone as it was in groups or with another individual:

Accompanied Individuals to enter store: 19


Single individuals to enter store:             18

I found these findings surprising because I assumed that there would be a lot more people going in tandem because of the time of evening for safety concerns. But there was one caveat that fell in line with my theory before the observation. There were more men that entered the store alone than women:

Single individuals to enter store: 18


Men that entered store alone:      12


Women that entered store alone:  6

Now this isn’t to say that women aren’t capable of shopping alone because of course they are. But with safety being a concern, it seemed to make sense that more men would enter the store alone in the night time hours.